CMS or web agency? The eternal question when it comes to creating a website! We give you 5 reasons to choose a tailor-made web agency for the creation of your website!
1. A unique website and software to affirm your identity
A website and software that does not blend in with the crowd
Today 34% of sites on the web are made with Wordpress, which means that by choosing this solution you have a good chance of ending up with a site very similar to an already existing site (probably one of your competitors).
You might think that this is not a big deal, only here it is, the user experience is a major issue and has a direct impact on your sales. The design of your website should therefore not be left to chance!
A website and software with unique graphics
Your company is unique it is normal that its website reflects its identity.
It is complicated to highlight your uniqueness with a website and software created according to a predefined template.
By using a tailor-made web agency you benefit from unique graphics, developed especially for you. Thanks to personalized designs, your website better reflects your identity and your values.
As we say "you will never have a second chance to make a good first impression". On the internet the first impression is mainly through the graphics and the browsing experience offered by your site. Don't miss your chance to make a good impression!
2. A website that promotes user experience
Offer a unique experience to your visitors
As we have just said, the navigation experience is decisive in the impression that you are going leave it to your users.
As part of a e-commerce site, user experience is a key factor in the act of purchase.
This is why having the ability to personalize this experience down to the smallest detail is a real advantage for your business.
With a tailor-made website and software you choose each element of the buying journey and you optimize your chances of selling your products online.
Guide users to the purchase
When you create an e-commerce site with a CMS you are forced to comply with a certain layout and in a certain format.
The rigidity of the templates offered by these CMS does not really allow you to personalize the experience of your users.
Today, e-commerce sites record 70% abandoned carts , this figure can be reduced thanks to the implementation of several elements of reinsurance.
Adding these elements is complicated or even impossible with a CMS, because your site is built according to a predefined template.
A e-commerce site made to measure allows you to personalize as much as possible each product page , each graphic element and allows you to optimize the shopping journey to generate more online sales.
3. A website and software perfectly suited to your needs
All your custom-developed business tools
Your profession has its peculiarities and it can prove to be complex to transpose your needs into a system already in place. Sometimes your organization has specific needs for which a "classic" tool is not enough.
This is where one of the main advantages of a tailor-made website and software comes in. Your business tools can be developed by based on your precise criteria.
You then benefit from a website and software that adapts to your needs, and not the other way around.
An easy-to-use website for more productivity
Your time is precious and the administration platform for your site should allow you to add content easily and quickly.
The back office of a CMS is not customizable and you can sometimes find yourself overwhelmed by all the modification functionalities offered.
With a tailor-made website, the back office is customizable as much as the front office , which means that only functions that you really need can be included.
You can also choose to devote all your time to your business and send all your content to the agency in charge of your website and software so that it takes care of doing modifications.
Less time to administer your site means more time to do your job and therefore more productivity!
4. A flexible and scalable website and software
The flexibility of a tailor-made website and software
The real advantage of a tailor-made website and software is that you benefit from real flexibility in its design.
No constraint linked to a predefined framework , you decide each element and if you change your mind you are not "tied hands and feet" because everything is modifiable.
A site that evolves over time
Your business evolves over time and your needs too , today you may not have the need to offer certain services . Tomorrow your company may take a whole new turn and your website and software may have to evolve accordingly.
The advantage of a tailor-made website and software is that it is modifiable at any time .
A tailor-made website and software developed with a CMS will hardly evolve towards other functionalities which will often require a complete redesign of your website.
5. A site as exceptional as you!
As you have understood, we do a little apologia for tailor-made in this article, but we see so many advantages for your business that it pains us to see you pass by.
You deserve so much better than a "boat" site identical to that of your competitors ! We want to see you shine!
So, hop off we stop wasting its potential and choose a tailor-made website and software!
Let us make a website and software as exceptional as you! ;)